Month: January 2017

Kate Hudson Brings Her Style And Celebrity To The Activewear Industry Through Fabletics

The fashion meets fitness sweet spot is called the activewear market. Wearing gym clothes outside of the gym has never looked as good as it does today. Retailers like Nike, H&M, Lululemon, and other big name retailers want a piece of the billion-dollar activewear market. Several celebrities have teamed up with clothing manufacturers and retailers, and they are getting in on this 21st-century goldmine. The 1980s was the decade for aerobics, but the craze disappeared quickly.

 

 

Kate Hudson is the face of the online activewear giant, Fabletics. In three short years, Fabletics has managed to build a $250 million company by giving consumers the active lifestyle look they crave. Fabletics gives consumers the look and feel they want at prices that don’t destroy the budget. The company developed a subscription based model when the parent company JustFab decided to go “all in” in the activewear market. JustFab needed a spokesman and someone that represented what Fabletics was trying to sell, so the executives at JustFab approached Kate and asked her if she would help launch the brand. Hudson is not just the face of Fabletics, she is also the person that helps build the looks that the company offers to members.

 

 

Being an online company does have its rewards, but there’s a new challenge for online merchants. That challenge is to build brick and mortar stores. Amazon is opening retail locations around the country, and Fabletics is taking Amazon on and opening their own retail locations. Fabletics is changing the typical retail strategy. Fabletics calls it reverse showrooming. That’s a phrase that never crossed the minds of typical retailers. Typical retailers want to sell merchandise in stores, at once. But Fabletics gives consumers the option to buy their merchandise in the store, or they can put it in an online shopping cart and buy it later.

 

 

In order to do that successfully, Fabletics has developed a new merchandising model that uses online data to identify customer preferences in a particular store location. Fabletics locations only stock products that have a local appeal. And the concept is working.

 

 

Fabletics has 16 stores open in California, Hawaii, Illinois, and Florida. But the plan is to open another 75 to 100 stores within the next five years. The reason for the rapid expansion project is three to five people that walk through the doors of a Fabletics store are subscribing members. And 25 percent of the non-members that visit a store become members while they are shopping.

 

 

But Fabletics has something Amazon doesn’t have. Fabletics has its eye on activewear, so the company is focused on that segment of the market. Plus, Fabletics has Kate Hudson, and that is one powerful, living and very active advantage. Fabletics is not out to bash Amazon, but the company is out to show consumers what real service and value is.

The Hunt for A Planner

When you live in a large city, there are amenities and services that are available to you. New York City is one of the largest cities in the world and the number of services available is amazing. Event planners are just one of the services offered in this city.

 

Twenty Three Layers is just one of the event planning companies in NYC. They are one of the best event planners in NYC and they have the reputation to back it up. Jessica Boskoff is the founder and CEO of her company and she has a long list of satisfied clients ready to tell their stories. The team that has been assembled by Ms. Boskoff has decades of experience and approaches each event with an open mind and an open heart.

 

Reach out to friends, family and event local businesses to see who others suggest. Also, pay attention to who they do not recommend so you can narrow down your search.

 

After you have some names of event planners and event planning companies, do some research online. Look over their company websites for pictures of other events they have planned. These pictures will give you a very good idea of what kind of work this company does and what you can expect at your own event. Also look for customer reviews to see what previous clients have had to say.

 

Once you have done your research, you can begin to reach out to event planners to see who will be the right fit for you and your event. Sit down with them face-to-face to get a feel for them as a person and to get all of your questions answered.

 

Finding the right event planner can be a struggle but for those in NYC, Twenty Three Layers is always a good choice. They have great attention to detail and will make all of your ideas come to life.

Find them in NYC:

Texas Government Solutions to Traffic

Recently the Central Texas Regional Mobility Authority met to find a response in how to deal with traffic. The Executive Director, Mike Heiligenstein, and others met in order to come up with solutions to the deep traffic problems they are having in the region and foresee in the future. One of the propositions they came up with was to a aerial gondola system through Central Texas that would take passengers over the roads, keeping them off of them. The main focus of the meeting was to find ways to innovatively use technology to change how transportation is used to get around the region.

Mike Heilgenstein believes that the face of transportation is rapidly changing as new technologies are introduced now and in the future. He believes the solution could include smart roads working with smart cars in order to reduce congestion and improve safety. One of the main issues in the area is that most of the growth is in the suburbs which leads to daily heavy congestion caused by people commuting back and forth between their homes in the suburbs and their jobs in the urban area.

Another of the main subject discussed was that land use codes would likely need to be changed as, even though self driving cars will still need parking, for example, the parking structures will be radically different than today due to the vehicles self parking themselves, and the addition of charging stations.

Mr. Heiligenstein has also argued that mobility solutions need to be developed, which sometimes will be additional road capacity but other times another solution needs to be found. He is putting in place, as head of the Central Texas Regional Mobility Authority, variable tolling which is expected to help traffic flow in the region. While he acknowledges that congestion can’t be entirely eliminated it is his belief that it can me mitigated through effective use of technology. Another use of newer technology is partnering with a company in order to create a mobile traffic app that will alert drivers to real-time alternative routes, and a carpooling app in order to get more cars off the road.

Follow him on Facebook

http://www.mobilityauthority.com/about/executive-director.php

How Does Brian Bonar Promote The Ranch At Bandy Canyon?

The Ranch At Bandy Canyon is the the large event facility that Brian Bonar started to help serve the food he loves the most. This article explains how the Ranch is a beautiful place to eat French food, and Brian has committed a large part of his life to the food he prepared. He wants the world to see food as he does, and he wishes to bring about a new sort of French food that will welcome everyone into the fold.

#1: What Is The Ranch At Bandy Canyon?

The Ranch at Bandy Canyon is a large building that was made especially for hosting events. The kitchen that Brian Bonar has built in the facility helps produce the best food in San Diego, and he wishes to attract anyone who loves a fine party, a lovely wedding and a good meal. There are several different meals that come from the kitchen, and Brian has learned how to prepare many of them on his own.

#2: Partnering With A Fine Chef

There are quite a few meals that may be purchased at the Ranch, and Brian Bonar has partnered with an incredible chef who is helping create a French menu that will make him the talk of the town. He understands that French food is quite whimsical, and he wants to take out the mystery as he serves food to his guests. Those who are eating his food will quite enjoy it, and they will learn how to enjoy a French meal they once thought was stuffy.

#3: Brian’s Food Empire Is Growing

Brian started Bellamy’s in downtown Escondido before anything else, and he created a French diner that attracts people every day. He wanted to help bring back the sleepy cafe that so many people love, and he has proven that a lovely French meal goes quite a long way in helping those who wish to eat better food.

#4: Why Make A Change?

According to White Pages, Brian Bonar started his career in the financial services industry, and he has ensured his transition to the world of food is smooth. He wants to make the food world a more lively place with the infusion of his eateries, and he knows that someone who wishes to enjoy more food will love the way Brian’s restaurants feel.

According to Bloomberg, the passion for food that is exhibited by Brian Bonar is one that must be commended the world over. He is bringing his passion for food to the world around him, and he is gracing San Diego with a new flavor that makes eating fun.

Oncotarget is improving research

Oncotarget is a journal that is posted weekly by peer reviews involving Oncology topics. It is a free place for physicians, students and researchers to go to read about others findings and concerns about medical topics.

The journal was created in 2010 by Mikhail Blagosklonny and Andrei V. Gudkov, who hold the positions of editor-in-chief. The journal is published by Impact Journals.

Oncotarget focuses on such topics as,

• Pathology
• Microbiology
• Immunology
• Autophagy
• Cell Death

The journal is a place where anyone in the medical field can go to learn from others that have had similar experiences when dealing with cancer issues on YouTube. It is like a free study group where anyone can go and get free access to a number of articles.

Some main targets looked at within the journal are things such as,

• Pathological research
• Targets involving cancer and the way the cells attack a body
• Treatments that have benefited patients with the disease
• Therapy that is used and others in the medical field can learn from.

Having a weekly journal like Oncotarget is a huge benefit to the medical field. A medical student can have all the free articles they want to study about the field.
Researchers can post their own findings and maybe even find some new clues to oncology from their peers. Medical staff that specializes in the Oncology field can find treatments and therapy that has been used by others and possibly share it with their own patients.

Oncotarget is a medical journal on bioxbio.com that goes over all aspects of oncology and has proven over the test of time that many have found its content useful and helpful in the treatment of their patients and research.

Learn more about Oncotarget:
https://www.ncbi.nlm.nih.gov/pmc/journals/1558/
https://www.linkedin.com/company/oncotarget